Today: Anurag Bhavsar

Anurag Bhavsar’s portfolio is a confident, polished, and highly intentional piece of work — the kind of portfolio that immediately communicates experience, presence, and care. 

At first glance it is strikingly simple: no theatrics, no special effects, no motion-heavy hero. But the simplicity is deceiving. Underneath it sits a thoughtful, strategically built narrative that makes you pay attention.

Anurag, an award-winning product designer with four years of experience across India and the U.S., comes with an unusually compelling mix of capabilities. His background spans complex problem-solving environments, real industry collaborations (including CNN), and a strong visual sensibility that he uses deliberately rather than decoratively. His hero section tells you all of this in a single sentence — and the rest of his portfolio consistently proves it.

What makes Anurag stand out is the way he presents his work: he merges highly visual, infographic-driven storytelling with the structural clarity of a well-built website. This hybrid approach is notoriously difficult to execute, yet he pulls it off in a way that feels engaging, scannable, and almost editorial in tone. You feel guided, not overwhelmed.

Let’s unpack what makes this portfolio so effective — and where a few targeted refinements could make it even more memorable.

The Good

A hero section that gets positioning exactly right

Very few designers — even experienced ones — manage to position themselves as clearly and succinctly as Anurag does. His hero takes up the full viewport: name in large, bold type; one crisp line describing who he is; and a short list of notable places he’s designed for. It’s simple, confident, and immediately paints a picture of a designer worth paying attention to.

The power of this section lies in how tightly it compresses information. “Award-winning product designer with four years of experience” is both factual and strategically chosen; it signals credibility instantly. The linked logos and brief snapshot of his background reinforce that signal without clutter. It’s clean, it’s fast, it’s memorable — and crucially, it gives the reader a frame before they even scroll.

For students or newer designers reading this: the format is the lesson, not the content. You may not have awards or years of experience yet, but you do have demonstrable strengths, unique backgrounds, industries you’ve touched, internships you’ve completed, or distinct skills that can anchor a one-sentence positioning. Anurag’s execution is a blueprint for how to do this well.

Exceptional visual storytelling through curated, infographic-like case studies

Anurag’s case studies stand out because of the way he merges visual density with narrative clarity. Instead of long paragraphs and stacked text-image-text patterns, he uses a highly curated, infographic-style layout: bold headings, sharp visual groupings, callouts, condensed insights, and thoughtful mapping of information. It almost feels like reading a hybrid between a magazine spread and a product case study.

This format is difficult to pull off. Behance-style case studies often look polished but lack depth, while website portfolios often contain depth but feel flat. Anurag bridges that gap: he uses the visual richness of Behance but anchors it in real product storytelling, real process, and real outcomes.

His CNN project is the standout example. It’s engaging from the first scroll; the visuals communicate complexity without overwhelming; the structure keeps you moving; and the narrative never collapses into noise. Even with slightly more text than ideal in a few places, the format stays strong because the visuals carry the emotional and informational weight.

This approach makes his work extremely digestible — and extremely memorable.

The Potential

Fully leverage motion and video — especially when you already have great material

For someone with such strong visual instincts, Anurag is under-utilizing the motion assets he already has. The CNN project includes two excellent videos — a teaser and a demo — yet both are embedded as static YouTube iframes with no autoplay, no motion cue, no scroll-stopper moment.

This is a missed opportunity.

Recruiters rarely click videos on their own. Hiring managers scroll fast. A static embed blends into the page. But a short, silent autoplay loop (HTML5 video, no controls, subtle fade-in) immediately draws attention and anchors the emotional narrative of the project. And since the videos themselves are well-produced, this is sitting-on-the-table value.

Even replacing the cover image of the CNN case study with a looped 3–5 second snippet would dramatically elevate engagement.

The same goes for the Dell project and the AI work: even 10–15 seconds of animated flows, microinteractions, or “before/after in motion” clips would increase clarity and memorability without requiring a full production pipeline.

He chose an image-based case study format (which is fine), but the time saved should then be reinvested into better presentation of the motion he already has.

Strengthen the homepage and restructure the About section for better memorability

This point is subtle but meaningful: Anurag’s homepage does not match the level of polish and thought that his case studies display.

The work grid is good, but static. The scroll ends abruptly. The footer is bare. And his About page — which is actually well-written and contains personality and depth — is tucked away on a separate page without a strong reason to do so.

As a result, the homepage feels slightly unfinished compared to the sophistication of the case studies.

There are two clear opportunities here:

a) Make the homepage more engaging.

Even a single looping motion preview for his strongest projects (CNN in particular) would instantly elevate first impressions.

b) Merge the About page into the homepage.

This should be a one-pager. The About section is short, meaningful, and adds context — but requiring a page change to read it introduces friction. Many hiring managers never make that click. Merging it into the homepage would create a cleaner, more complete narrative arc.

These aren’t “skill gaps” — they’re presentation refinements that unlock memorability. And with a portfolio this strong, memorability is the multiplier.

Verdict

Anurag has built a portfolio that is both visually compelling and strategically structured — a rare combination, especially for someone only one year out of school. His positioning is strong, his case studies are deeply engaging, and his hybrid presentation style is one of the best examples I’ve seen of making a visual-first, infographic-style layout actually work for product design.

The potential points here are small but meaningful: lean into motion, refine the homepage, simplify the structure. But the foundation is excellent. If you want to understand how to communicate experience, clarity, and polish at the same time — Anurag’s portfolio is a standout example.

Anurag’s portfolio wasn’t done with Framer — but it could have been.

Still struggling to get your portfolio off the ground?

Don’t want to spend weeks learning yet another tool? Framer is my top recommendation for building your portfolio — fast, clean, and without the usual headaches.

While Anurag’s portfolio was done with a different tool, getting a similar result with Framer is extremely straightforward and can be achieved without a steep learning curve that other tools often bring.

If you’re just starting out (or even if you’re not), I think Framer is a perfect fit. Here’s why:

• Flat learning curve: The interface feels familiar if you’ve used Figma — plus, there’s a plugin to bring your designs straight in.

• Plenty of learning support: Framer Academy is packed with free tutorials, videos, and guides to help you go from zero to published.

• A huge template library: Tons of high-quality (often free) templates in the marketplace to help you launch quickly without starting from scratch.

And that’s just scratching the surface. I wrote more about why I recommend Framer here—but honestly, the best way is to try it for yourself.

Affiliate disclaimer: I only recommend tools I personally believe in. Some links in this post are affiliate links, which means I may earn a small commission if you choose to purchase — at no extra cost to you.

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